DR. ROBERT C. MOORE

455 Meadowlark Lane

Manheim, PA 17545

717-665-4815 (Home) or 717-361-1252 (Office)

moorerc@etown.edu

 

 

PROFESSIONAL EXPERIENCE

Professor, Department of Communications, Elizabethtown College, Elizabethtown, PA  17022.  July 1983 to present.  Chair, July 1983-August 1994; June 1997-January 2002.

 

Administration of one of the college's largest departments, supervision/evaluation of academic & professional staff members, program planning, curriculum development, formulation of policy, budget development. Teach courses in history and theory of communications, communications seminar, civic journalism, video production, media production, telecommunications, international communications, multicultural communications, speech, and supervision of practicums/internships.

 

Accomplishments: Design and supervision of construction of the Steinman Center for Communications including 2 renovations and a building addition.  Planned the departmental conversion from analog to digital technology.  Presidential Distinction Grant to establish an academic program in Civic Journalism.  Creation of a certificate, diploma and degree program in Public Relations for continuing education students.  Developed, established, and served as director of the Southern Africa Media Education Program.  Reorganization of the Department of Communications, development of a new curriculum, establishment of new courses, new concentrations, & two major revisions. Planned and implemented a departmental internship program and a student recruitment program. Organization of department academic and operational procedures into a Communications Policy Manual including a management by objectives program and peer evaluation procedures.  Design and development of new courses: Interactive Multimedia Training, Advanced Video Production, Communications Seminar, International Communications, Civic Journalism, Multicultural Communications, Telecommunications, and Media and Society.  Organized and coordinated an International Communications Conference with the Voice of America.  Formed the Communications Alumni Board and the Department Chair's (Student) Advisory Committee.

 

College Service:  English Department Honors Thesis Committee (A. Straw); College Media and Speakers Guide and Program (Frequent interviewee on WHP News); Parliamentarian, Faculty Assembly; Admissions Open Houses; Communications Day; Women's and Gender Studies Caucus; Student Lab Assistant and Equipment Supervisor.  Bitz Scholarship Committee; Smith Endowment Campaign Committee.  Recent (Selected):  Adult Student Advisor, Continuing Education Program; Multicultural Affairs/Peace Studies Panel Presentation, "Speak Your Peace"; Student Field Trip, "The Laramie Project," theatre production; Institutional Representative, American University Washington Semester Program; Campus Media Committee; Judicial Council 01-98, 96-93, chair 95-94; Search Committees: Director of Dining Services, Provost, President, Business Dept. Chair, numerous faculty searches; 1997 College Endowment Campaign ($25 million goal)  "Celebrating a Century--Shaping the Next," Chair, Faculty/Staff Program (goal: $150,000, raised $300,000); Joint Business-Communications Dual Major Curriculum Committee; International Festival Committee;  Career Advisory Committee; "Names Project" AIDS Quilt Committee; Student Resident Assistant/Peer Counselor Selection Committee; Moderator, Seminar, Dilemmas of American Democracy:  "The Media and America's Changing self-image"; Personnel Council; Faculty Development Committee; Coord., Elizabethtown College Conference on "Freedom of Information & International Communications"; Academic Standing Committee; Academic Council; Coordinator, Presidential Inaugural Symposium:  "Limits of Freedom (in Communications) in a Democratic Society"; Dean's Task Force for Faculty Development.   Advisor: Society of Collegiate Journalists.

 

Grants  (Successful)

 

2000-2001 Alden Trust Foundation Grant, $75,000, acquisition of digital technology to support the curriculum. 2000-2001 Netherlands Institute for Southern Africa (NIZA) to assist in the development of a new department of communications technology at the Polytechnic of Namibia. 2000-1997 Elizabethtown College, President's Fund for Distinction, to establish an international program in Civic Journalism. 1999 The Polytechnic of Namibia, Project Butterfly to design and conduct workshops in community journalism and develop standards for professional journalism accreditation for life-long learning.  Program conducted in country in June-July 1999 and in October 1999 with 10 weeks of distance learning via the Internet. 1998 American Specialist Grant, United States Information Agency to conduct an in-country workshop on community journalism reporting techniques in Swaziland.1998 McCormick Foundation Grant funding distance-learning equipment for a civic journalism course. 1997 US Department of State, Distance Education Grant to conduct an interactive audio and video Internet based course in Civic/Community Journalism, Mbabane, Swaziland. 1997 Elizabethtown College, Faculty Grant in multimedia training. 1995 Elizabethtown College, Faculty Grant in designing multimedia training. 1995 Zambia Democratic Governance Project Grant, United States Agency for International Development, Southern University, Baton Rouge to consult and conduct workshops at the University of Zambia and at the Zambia Institute of Mass Communication. 1994 Elizabethtown College, Faculty Grant, "Assessing Communication Education:  The Capstone Course." 1994 Academic Specialist Grant, United States Information Agency to consult and conduct radio, television, and newspaper workshops & seminars in Swaziland.1992 Academic Specialist Grant, United States Information Agency to consult and conduct workshops & seminars in  Zimbabwe, Zambia and Swaziland; visiting professor of mass media, University of Zambia. 1991 Academic Specialist Grant, United States Information Agency and the Government of the Republic of Zambia to return as an observer of the country's first democratic elections for the Zambia Institute of Mass Communication and to conduct a program on election coverage for Zambia television.  Cancelled. 1991 Academic Specialist Grant, United States Information Agency  to conduct a workshop for the Kenya Broadcasting Corporation, "News Writing, Performance, and Production for Television," Nairobi. 1988-92 Voice of America and the United States Information Agency Southern Africa Broadcast Education Program offering competitive scholarships, an opportunity  for African students to study Broadcast Journalism and to earn a degree from Elizabethtown College. 1986-1988 Title VI International Studies Grant to develop an international communications course, acquire resources, provide for consultants, speakers and conference travel, Co-author.  1987 Fulbright Communications Scholar-in-Residence at Elizabethtown College, Council for the International Exchange of Scholars Grant.    

Consultant Projects (Selected)   Department of Media Technology, Polytechnic of Namibia, Curriculum Workshop Coordinator, Expand the Diploma Program to a Bachelor of Technology Degree Program.  2004. External Evaluator for the Department of Communications, Clarion University of Pennsylvania.  Recommendations on program, curriculum, budget and staffing reorganization.  2001. Department of Communications Technology, Polytechnic of Namibia, implementation of new department & curriculum. 2001. Department of Media Technology, The Polytechnic of Namibia, consultant on curricular development.  2000. Southern Africa Broadcast Association to develop a plan for a cooperative effort on journalism accreditation. June 1999. University of Witswatersrand, Faculty of Humanities, development of a master's degree in communications, June 1998. University of Witswatersrand, School for Media Management for Print Journalism, Radio and Television, Prior Learning Assessment, 1996. ARD German Television, Production Consultant and Assistant for Documentary on Zambezi River Rafting, Victoria Falls, Zimbabwe and Livingston, Zambia. Evelyn Hone College, Curriculum Evaluator, Department of Journalism, Lusaka. University of Zambia, External Examiner and Curriculum Evaluator, Dept. of Mass Communication. United States Information Agency (USIA), AmPart Consultant in Communications, Journalism, & Broadcasting to Malawi, Mozambique, Zambia, & Zimbabwe.

 

 

PREVIOUS PROFESSIONAL EXPERIENCE

 

Director of Educational Media Services and Assistant Professor of Education, Library Science, and Speech Communication.  West Virginia Wesleyan College, Buckhannon, WV 26201, 1979-83.

 

Educational Media Coordinator and English Teacher (Grades 9-12), Ridgway (PA) School District,1973-79.

 

 

HONORS

 

Advisory Editor, Proteus:  A Journal of Ideas, Shippensburg University of PA.  Continuing. Who's Who Among America's Teachers, 2005, 2002, 1998 Edition.

Fellowship, Int'l Radio & Television Society Faculty/Industry Conference: 2004, 1999, 96, 93, 90, 89, 87, 85.  1999 IRTS/Coltrain Award Case Study Winning Team.

Elizabethtown College Life, Brick Award, August 2004, February 2002; May 1995; April 1995. Fulbright Scholar, Professor of Mass Communication & Consultant on Curricular Development, Polytechnic of Namibia, 2003.

NLGJA Member Spotlight, Philadelphia Chapter, for international journalism accomplishments.  2003. McGee Journalism Fellowship in Southern Africa (Finalist,) The International Center for Foreign Journalists and The McGee Foundation, 2002. (Declined)

"Global Media Monitor," selected for Scholar Profile section, 2002. Media in Africa Education Programme Award, Africa Lifelong Learning Initiative, Windhoek, Namibia, 1999.

Project Board of Accreditation, Head of the Team of Advisors for the Assessment Panel for Project Butterfly, a joint effort of the African Lifelong Learning Initiative and the Polytechnic of Namibia.  1999.

Board of Editors, Journal of Educational Evaluation, Assn. for the Study of Education & Evaluation in So. Africa, Continuing.

Fellowship, Direct Marketing Educational Foundation, Educators' Conference and Annual Conference, New Orleans, 1996.

Elizabethtown College Student Senate Award for Outstanding Service to Students, Nominee: 1997, 1995, 1994.

Fordham University, National Liaison Advisory Board, New York City Semester Program, 1995-97.

ect Foundation Mentor Endowment Professional Development Grant, AECT, Anaheim, 1995.

IABC Lancaster 1994 Spectrum Award, Lancaster AIDS Project AIDSWALK '93 promotions.

IABC District 3 1993 Winner's Circle Award of Merit, Lancaster AIDSWALK '93 promotions.

Who's Who Worldwide Registry, 1992 Edition.

Who's Who in Public Relations, Sixth Edition, 1991.

Fulbright Scholar, Professor of Mass Communication, University of Zambia and The Zambia Institute of Mass Communication, 1990-91.

"C Flag Award," President's (Bush) Citation Program For Private Sector Initiatives, The Southern Africa Media Education Program, Washington, DC, 1989.

Jacob W. Wittmer Communicator of the Year Award, IABC/Lancaster, 1987.

International Who's Who in Education, Third Edition, 1987.

Phi Delta Kappa Honorary Professional Education Fraternity.

West Virginia Medallion of Leadership, presented by A. James Manchin, Secretary of State (WV).

 

 

PUBLICATIONS, PERFORMANCES, ADDRESSES (Selected)

 

Moore, R. C. (2005).  Direct outcomes assessment using the capstone.  BEA Conference.  Las Vegas.  April 2005.

Moore, R. C. (2005).  Globalization:  A communications perspective.  Faculty Forum.  Elizabethtown.  March 2005.

Gillis, T. L. & Moore, R. C. (2005).  Transforming communities:  Community journalism in Africa.  Transformations.  10, February 2005.

Gillis, T. L. & Moore, R. C. (2004).  Transforming communities in Africa:  Community journalism can transform African communities.  The Communication Initiative (www.comminit.com).  Victoria, British Columbia.

Gillis, T. L. & Moore, R. C. (2004).  "Engaging journalism:  Community journalism and its effects on social interaction and citizen empowerment in Sub-Saharan Africa."  Global Fusion Conference.  St. Louis.  October 2004.

Moore, R. C. (2004).  Assessing media education through capstone courses.  AEJMC Conference. Toronto.  August 2004.

Gillis, T. L. and Moore, R. C. (2004).  Community journalism can transform African communities.  AEJMC Conference.  Toronto.  August 2004.

Gillis, T. L. & Moore, R. C. (2004).  Transforming communities in Africa.  SoulBeat Africa.  Braamfontein, South Africa.

Gillis, T. L. and Moore, R. C. (2003).  Keeping your ears to the ground:  A journalist's guide to citizen participation in the news.  Windhoek, Namibia:  The Polytechnic Press.

Moore, R. C. & Tyson, R. (2003).  Broadcast writing (chapter 27).  In Shilongo, P. (2003).  Information gathering and writing for the media.  Windhoek, Namibia:  The Netherlands Institute for Southern Africa.

Moore, R. C. "Community media and participatory journalism."  A presentation made at a workshop on using community radio as a tool for social communication.  NANGOF, April 2003.

Moore, R. C.  "Public Listening."  A workshop presented to The Big Issue & the Community Journalism Project.  April 2003.

Moore, R. C.,  "International studies, service opportunities and graduate school."  A presentation to the Close of Service Seminar, The Peace Corps.  Windhoek, Namibia.  April 2003.

Gillis, T. L. & Moore, R. C. (2002).  Capacity building and the recognition of prior learning in Southern Africa.  Johannesburg, South Africa, July, 2002.

Gillis, T. L. & Moore, R. C. (2001).  Using multimedia systems in journalism distance education:  A case study of initiatives.  Hershey, PA:  IDEA Group Publishing.

Gillis, T. L. & Moore, R. C. (2000).  "The development of professional standards of practice and the assessment of prior learning of mid-career journalists in southern Africa by Elizabethtown College and the Polytechnic of Namibia's pilot project "Butterfly."  Association for the Study and Evaluation in Education in Southern Africa, Port Elizabeth, South Africa, September, 2000.

Gillis, T. L. & Moore, R. C. (2000).  "A proposition:  Civic Journalism as a non-violent conflict resolution strategy for communities in Sub-Saharan Africa.  Global Fusion Conference.  St. Louis.  July, 2000.

"Project Butterfly of Elizabethtown college and the Polytechnic of Namibia:  The Metamorphosis That is learning Across the Life Span for Journalists in Sub-Saharan Africa," International Communications Association (with T. L. Gillis,) Acapulco, Mexico, June 2000.

Moore, R. C. (2000).  "I learned more than in all of my classes."  Insights.  Association for the Schools of Journalism and Mass Communication.  Winter-Spring, 2000.  p. 13.

"Gays and the Media in Africa:  A Look at Contradiction."  Presentation to the National Association of Lesbian and Gay Journalists Philadelphia Chapter.  February 2000.

Gillis, T.L. & Moore, R. C. (1999). "Technology in the Classroom:  Using Internet Media to Deliver a Journalism Course to Swaziland.   In Syed, M. R. and Baiocchi, O.R. (1999.) Advances in Multimedia and Distance Education.  Windsor, Canada: International Institute for Advanced Studies in Systems Research and Cybernetics.

"Technology in the Classroom: Using Internet Media to Deliver a Journalism Course to Swaziland. The International Symposium on Intelligent Multimedia and Distance education at the 11th International conference on Systems Research, Informatics and Cybernetics.  August 1999.

"Administering Experiential Learning." Association for Education in Journalism and Mass Communication Annual Conference, New Orleans, August 1999.

"Administrative Challenges in Experiential Education." Association of Schools of Journalism and Mass Communication at The AEJMC Annual Conference, New Orleans, August 1999.

"Development communication and public journalism: A model for African media,"  International Communications Association (with T.L. Gillis,) San Francisco, May 1999.

"Administrator's workshop:  Leadership in times of change," Assoc. for Communication Administration Annual Conference with NCA, New York.  November 1998.

"Administering Experiential Learning Programs" (Plenary,)  "Assessing Learning: The Capstone Course," and "Curriculum Planning in the Context of an Outcomes Assessment Plan."  Participation in a plenary panel session "Assessment and Evaluation:  The Way Forward."  Association for the Study of Education and Evaluation in Southern Africa, Annual Conference, invited participant, three juried presentations, Johannesburg, October 1998.

"Community Journalism:  Reporting Techniques," Seminar presented to Channel Africa, South Africa Broadcasting Corp., Johannesburg, Sept. 1998.

"Exporting a public journalism model to Swaziland."  (with Gillis, T. L.)  Presentation at the Center for Mass Communications Research, Second Annual Conference, University of South Carolina, October 1998.

"Extending Civic Journalism to the World,"  (with Gillis, T. L. and Matsenjwa, M.)  AEJMC Annual Conference, Baltimore, August 1998.

"A Model for Experiential Education in Communications," University of Witswatersrand, Johannesburg, June 1998.

"Developing the Journalism Profession in Africa," (Keynote address,) Seminar on Media Needs in Africa Now and Beyond 2000, University of Witswatersrand, Johannesburg, June 1998.

"Community Journalism," (Keynote address,) Swaziland National Association of Journalists, Annual Media Awards, Mbabane, May 1998.

Moore, R. C. (1998).  "Administering Experiential Learning Programs."  In Christ, William G. (1998).  Handbook for communications and media administrators:  Leadership in times of change.  Hillsdale, NJ:  Erlbaum.

Moore, R. C. (1994).  "The Capstone Course."  In Chist, William G. (1994).  Assessing communication education:  A handbook for media, speech, and theatre educators.  Hillsdale, NJ:  Erlbaum.

"Outcomes Assessment:  The Capstone Course,"  (Address), Speech Communication Assn., Miami, Oct. 1993.

Moore, R. C. et. al. (1992). "What Should the Mass Media Core Look Like?  Retain the Undergraduate Core." Feedback, 33 (2), p. 15-16.

Moore, R. C. (1992).  The political reality of freedom of the press in Zambia. Lanham, MD:  University Press of America.

Moore, R. C. (1991).  Electronic news gathering:  Structure, form and production.  Lusaka:  Zambia Institute of Mass Communication.

Moore, R. C. (1986).   Manual for video production:  Techniques and operations.   Elizabethtown, PA:  Elizabethtown College.

 

 

PROFESSIONAL DEVELOPMENT (Selected)

 

Interviewee, "Language is often a barrier to communication,"  The Journal News.Com, New York.  2005.

Paper reviewer/jury,  "Race and Politics,"  Proteus:  A Journal of Ideas, Shippensburg University of PA, 2005.

HIV/AIDS, Gender and Media Seminar.  Windhoek, Namibia.  GenderLinks-South Africa.  2003. World Summit on the Information Society, Country Briefing, Ministry of Information, Republic of Namibia.  2003.

Advisory Board, Media Ethics, special joint issue Elizabethtown College and Emerson College, 2001.

Paper reviewer/jury,  "Community," Proteus:  A Journal of Ideas, Shippensburg University of PA, 2001.

Distance Learning Technology Conference, Telecon East, Washington, DC, April 1998.

"Redefining the News:  The Evolution of Civic Journalism," Invited participant with fellowship, The Pew Center for Civic Journalism, Wichita, KS, March 1998.

Paper reviewer/jury,  "American Civil Rights Movement in Global Perspective,"  Proteus:  A Journal of Ideas, Shippensburg University of PA, 1998.

Reviewer, The Principles of Interactive Multimedia, Chapter 4, "Sound,"  Needham Heights, MA:  Allyn & Bacon, 1997.

Paper reviewer/jury,  "Freedom of Expression,"  Proteus:  A Journal of Ideas, Shippensburg University of PA, 1997.

Paper reviewer/jury,  "Technology and Education,"  Proteus:  A Journal of Ideas, Shippensburg University of PA, 1996.

Association for Communication Administration, Special Conference on Defining the Discipline (Invited Participant), Washington, DC, July 1995.

Paper reviewer/jury, "Famous Trials,"  Proteus:  A Journal of Ideas, Shippensburg University of PA, 1995.

"Interactive Multimedia Program Design," Lightspeed Productions, Washington, DC, November 1995.

"Training 2000," SkilTech Professional Seminar, Los Angeles, November 1995.

"Hyperstudio:  A Multimedia Tool for Education," Lancaster-Lebanon Intermediate Unit, inservice course (1 credit-15 hours instruction), April 1996.

Elizabethtown College Faculty Development Grant, Developing Computer Based Training, 1995.

Paper reviewer/jury, "Legacy of Frederick Douglas,"  Proteus:  A Journal of Ideas, Shippensburg University of PA, 1994.

Elizabethtown College Faculty Development Grant, Outcomes Assessment, 1994.

Paper reviewer/jury, "Global Communications:  Cacophony or Coherence?"  Proteus:  A Journal of Ideas, Shippensburg   University of PA, 1993.

CSPAN Conference for Educators, "CSPAN in the Classroom,"  Washington, DC, January 1993.  CSPAN materials grant, Purdue Archives, $350.

Communications Technology Seminar, Virginia Polytechnic Institute and State University, July 1985. Faculty Postdoctoral Development Grant.

 

 

PROFESSIONAL ORGANIZATIONS

 

AAUP- American Association University Professors.

AEJMC- Association for Education in Journalism and Mass Communication.  Regular attendee at conferences.

ASEESA-Association for the Study of Education and Evaluation in Southern Africa.  Member of the ASEESA Journal Editorial Board, 2002-04.  Member of the Executive Committee, International Representative, 2002-04.

ASJMC-Association of Schools of Journalism and Mass Communication.  Regular attendee and participant at annual meetings and administrator workshops.  Membership committee, 1999, 98.  Nominee to the Executive Committee, 1998.  Nominee for President (serving first as vice-president etc.), 1994, 1993.  Executive Board Representative for US Non-Accredited Schools 1991-92 & 1989-90; Co-chair, ASJMC Curriculum Evaluation Program; Summer, 1992 &   1990, Conference session planner and moderator; Subcommittee on Program Evaluation Guidelines and committee on     organization restructuring.  Chair, Human Resources Committee, 1993-94.

BEA- Broadcast Education Association.  Regular attendee and participant at conferences.

ICA-International Communications Association.  Member of the GLBT Hiring Practices Committee.

IRTS- International Radio and Television Society.

NCA- National Communication Association.  Regular attendee and participant at conferences.  Division Committee on the Development of Standards for GLBT Hiring Practices, 2001-2002.

 

 

EDUCATION

 

West Virginia University, Morgantown, WV.   Doctor of Education:  Communications Technology & Curriculum and Instruction.  1983.    Dissertation:  A Comparison of Final Course Scores in Regular Classroom Instruction and Independent Audio Instruction for Nontraditional Students.  Research and Studies:  Media Program Evaluation, "Videodisc: A Practical Look at the Alternatives,"   "Audiovisual Education: 1900 to the Present,"  "The Validity of Audio Education,"  "Classroom Verbal Interaction,"  "Television Can Be a Meaningful Educational Tool,"  "The Effectiveness of Radio/Audio Instruction."

 

Bethany College, Bethany, WV.  Continuing Education Credit:  "Videodisc and Education."

 

Clarion University of PA, Clarion, PA.  1975.  Master of Science in Mass Communication and Educational Media.  PA Certified Educational Media Specialist. 

 

Edinboro University of PA, Edinboro, PA.  1973.  Bachelor of Science in Education.  Certified:  Secondary Education-English, Communications, Speech and Literature.  Dean's List.  Areas of study also included:  Dramatics, Forensics, and Television.

 

 

RELIGIOUS AND COMMUNITY RELATED ACTIVITIES

 

Betty Finney Housing Corporation (AIDS Hospice).

Communications Advisory Committee, Lancaster Chamber of Commerce.

Lancaster AIDS Project:  Board of Directors; Chair, AIDSWALK '95; Director of Communications, AIDSWALK '94;Director of Public Relations and Promotions Committee for AIDSWALK '93 and 8K RunAmerica.

Lancaster County Library, Capital Campaign, Public Relations and Publications Committee.

Lancaster Chamber of Commerce, Business Exposition Judge.

United Way of Lancaster County, Communications Coordinating Committee.

 

 

REFERENCES AVAILABLE ON REQUEST

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